TOHOKU is one of the most secluded regions in Japan, with unspoiled nature and deep winter. Located in northern area, it stretches all the way from Tokyo to the tip of Honshu island, therefore it is called “Michinoku”, which means the depth of the road. Thanks to the distance, TOHOKU has formed the original culture affected by indigenous belief and Shintoism. Festivals and Shinto rituals, for instance, are clearly embodied “the soul of TOHOKU” such as praying for fertility and safety of the family and awe-inspiring for animals and plants. These are new programs that you can contact “the soul of TOHOKU”, which present you the inimitable experiences in Japan. You will be strongly impressed by a side of Japan filled with hidden delights and a lot of mysteries!